PECO

I was so happy when Tierney approached me for PECO’s “Shining Together” campaign. This spot follows a Philly husband, father, and teacher through a day in his life. From the barista to his students, to his wife and daughter, the main character makes an impact on everyone around him. We highlight the unique energy he brings to everyday moments and share how PECO is proud to help make all those moments possible.

Philadelphia itself emerges as another central character in both the video and print campaign. We showcase the city's iconic skyline, its row homes, and even include a fun nod to Gritty.

Role
Creative Direction, Character Design, Set Design

Animation
Rob Pita, Harold Courchay

Design
Noah Camp, Harold Courchay, Julia Liu

Producer
Jeanette Jeanenne

Agency
Tierney

Year
2023

3D Video Art man in bed stretching next to alarm clock and lamp in yellow bedroom by Noah Camp
3D Video Art man looking colorful kids drawings in the wall in yellow living room by Noah Camp
3D Video Art man holding a coffee cup and high five the attendant of coffee shop after payment by Noah Camp
3D Video Art family with father, mother and daughter in purple living room, eating popcorn and changing TV channel by Noah Camp
3D Video Art woman sweating while air bike exercise in blue room with laundry machines and towels by Noah Camp
3D Video Art mother reading book on sofa in purple living room with son in her side with controller playing video games by Noah Camp
3D Video Art sunset landscape view of city with houses, trees, buildings and street with PECO company car driving by Noah Camp
3D Video Art florist woman with scissors cutting flower in purple floriculture full of plants and flowers with lighted lamps on roof by Noah Camp
3D Video Art PECO worker with safety equipment and tablet in front of a PECO company car in blue lighted neighborhood with utility poles in background by Noah Camp
PECO banner written Helping Our Community Shine Brigther with 3D Art of green Ancient Chinese Portal with dragons, clouds, fishs and waves around it by Noah Camp
PECO banner written Matching Your Energy, 24/7 with 3D art of woman in kitchen with foods, cooking and singing on spoon by Noah Camp